A Brief History of Advertising on LinkedIn
LinkedIn is a great platform for building B2B customers and targeting professionals with industry news, articles and advice. But, did you know that LinkedIn has been around since 2003? Just at the time that Friends was still one of the top-rating shows on TV! Since then the site, and how you advertise on it has […]
Everything You Need To Know About YouTube Advertising
So, you’re posting to social media and creating content, but if you want to diversify your marketing campaigns and bring in different customers then you may want to consider YouTube advertising. Here’s why YouTube ads matter and how you could use the platform to increase your brand awareness. Firstly, Why Should You Consider […]
Our Favourite Summer Marketing Campaigns
Here are some of our favourite summer marketing campaigns to inspire your digital marketing strategy this season!
How To Choose The Best Social Media Platform For Your Business
So, you’ve decided to invest in social media. But, you don’t have the time or money to advertise on all social platforms. One key aspect of digital marketing is to make sure that you’re posting and advertising on the platform that your audience is using and will see you on. Therefore, how do you determine […]
How To Promote Your Next Event on Facebook
Have you got a summer event coming up? Whether it’s a brand building exercise or a corporate campaign here’s how to promote it on Facebook!
How To Boost Your SEO With Social Media
Search Engine Optimisation (SEO) is all about making sure that you’re seen online. But how do you ensure that your website is seen before your competitors by potential customers? There are a few ways you can improve your SEO, from paid-for advertising to link building but have you ever considered the power your socials media […]
A Beginner’s Guide To Facebook Advertising
When it comes to Facebook advertising on social media it can be hard to pinpoint exactly where to start to ensure that your advert targets the correct people and is as successful as possible. Here is our beginners guide to advertising on Facebook, from which format of advert to create to how to best target […]
How To Promote Pins on Pinterest
With 250 million people using Pinterest every month this is a great platform to start showing off your brand. If you’re a brand whose target market is female it is interesting to note that Pinterest reaches 83% of US women aged between 25 and 54. Therefore, it pays to know how to promote your pins […]
How To Improve Your Blog’s SEO
If you or your brand has a blog you need to make sure it is fully optimised for Google. Otherwise, no one will see it! the more people that see your blog, the more people that visit your website and the more people that become potential customers. So, ultimately having a blog and getting it […]
How To Advertise On Twitter
We’ve previously spoken about social media advertising on Instagram and Facebook, but what if most of your audience engage with you on Twitter. Wherever the majority of your audience is, that’s where we recommend you put money behind your post. When it comes to Twitter, however, there are three ways you can effectively advertise on […]
