How To Use Social Media To Build An Employer Brand in 2019

Many people see social media as a way to advertise their brand, which is true. But have you ever thought about using your marketing to attract your team? Employer branding is just as important as customer branding as this builds your business, attracting the right talent to build your business. Beyond marketing to potential customers, […]

3 Key Mistakes To Avoid In Chatbot Marketing

Chatbots use in sales, customer services and marketing are on the rise. These AI devices are simple to use and are always on giving you an opportunity to connect with customers 24/7. Although chatbots can automate time-consuming processes and increase efficiency there are some common mistakes you need to avoid when constructing your next chatbot […]

Do I need Instagram as a Business?

As a financial or professional advice company with B2B and B2C audience bases, how can you use Instagram to further market your brand?

Instagram Crashes Again

Read this week’s latest social media updates and news, incuding more about Instagram’s crash and new YouTube stories!

How To Successfully Market Your B2B Brand On Instagram

Instagram isn’t just for selfies. As one of the fastest-growing social media channels brands are now turning their attention to the image-based platform to increase awareness, brand recognition and followers. for a B2C business, Instagram has always been a fruitful platform. However, it has taken B2B companies a little longer to realise the benefits of […]

Everything You Ever Needed To Know About Facebook 2019

Facebook is the original social media giant. From its inception in a student dorm room to purchasing Instagram and other social media platforms, Facebook has played a large part in building our current social media world. So, whether you work in marketing, own a business or use the social media site, here are twenty things […]

How To Manage Online Criticism in 2020

If you’re a business posting to a website or social media, you’re going to have to encounter negative comments and online criticism at some point. However, the way you manage these and reply to them can shape how you’re seen in the future. Charities, fundraiser and good people, they all get negative comments, it doesn’t […]