Websites are often the first introduction your customer has to your brand, so web design needs to be considered as part of your marketing strategy. But, with more and more searches being conducted on a smartphone your site needs to ensure it is mobile friendly. Here are the key reasons why…
1. Your Customers Are Using Their Phones To Search For You
57% of all web traffic is done on mobile devices. Can you afford to lose more than 50% of your customers just because your site is difficult to navigate on a mobile?
Ensure that your site is accessible and functions on mobile. If a potential customer can’t click a link on your website they won’t ring you up and ask for more information, they’ll go to a competitor site that is easier to navigate. Therefore, make your customer’s life as easy as possible so they can still view your site when on the move.
2. Poor Design Loses Customers
Therefore, ensure that your design works on mobile to avoid losing potential customers.
