TikTok’s popularity has undoubtedly increased over the past few years. In fact, it was the most downloaded app of 2020, encouraging millions of people to make entertaining and interesting short movies. Early on, several businesses saw the potential of the new social network and seized the opportunity to engage with their target market. Many brands […]
The days when LinkedIn was merely a dull CV database are long gone. It has grown into a vibrant global community of more than 500 million people, with more than 100,000 new users joining the network every day. More than 20% of the platform’s users are senior-level decision-makers and influencers, so it’s a brilliant way […]
The “metaverse” could be the next great evolution in computing. A future concept that promises to bring the physical world together with the internet as well as newer technologies. Early endeavours into metaverse experiences are already starting to change the way people interact, entertain themselves, shop, and do other day-to-day activities. During his quarterly earnings […]
Surprisingly, there are many micro business owners and sole traders that still believe that they can run a successful business from a Facebook page and grow it simply by word of mouth. Given the limited size of their business, the perception is that small businesses either don’t need to go online, or if they do, […]
“I found I could say things with colour and shapes that I couldn’t say any other way – things I had no words for.” – Georgia O’Keeffe As with most disciplines where creative design is pivotal, choosing the right colour is a vital element of marketing. Colours communicate a distinct message to your customers that […]
Your business is growing and you need to set your brand apart from all your competitors, which leaves you with a critical decision to make: Should you hire an in-house marketer to join your team or should you hire a marketing agency? Every burgeoning business, no matter how big or small, reaches the point where […]
Brand stories are exactly that, stories about your company, product or service – your brand. It’s a story that tells the world what your brand represents, where it came from and who its lead characters are. And who doesn’t love a good story? Brands stories activate emotions and communicate values. Using your website to social […]
Did you know that customers form their first impression within 50 milliseconds? That’s under one second! As more brands use social media to connect with their customers, it has become more important than ever to have strong, high-quality imagery for your brand to stand out on social media. Here are our top tips for highly […]
Your brand is more than just a logo and a name, but the time comes when changing these key visual styles, colours and other touchpoints becomes necessary.
Here are some great examples of brands who’ve embraced the holiday and created engaging and unique Easter Marketing Campaigns!