Before you start creating a website for your brand you first have to choose a suitable domain name. Simple right? Well, actually there are a few things you need to consider when choosing the perfect domain name.

#1 DOMAIN EXTENSION

#2 KEYWORDS

Do you know of any keywords that would instantly increase your SEO? your domain name has the potential to make you stand out from competitors and allow you to be found in search engine results.

The right keywords in your domain name have the potential to put you at the top of the search results. Recent studies show that a domain name that included relevant keywords accounted for 63% of the top page search results.

#3 DOMAIN LENGTH

Shorter names are easier to remember, and it’s less likely that a customer will spell the name of your URL wrong if they are shorter. Misspelling may lead to a customer giving up on visiting your website and will result in a loss of traffic.

#4 BE UNIQUE WITH YOUR DOMAIN NAME

Create a domain name that your customers will remember and find catchy.

#5 AVOID HYPHENS