The end of the year means time for reflection and a look into the future. What social media sites have grown this year? And what sites do we predict will be the next big thing? Here are our top sites to keep an eye on and start maybe using in 2020!
1. TikTok
Tik Tok is all about short videos that play on a loop. This site has taken 2019 by storm and is set to continue to grow with its growing audience. What sets this site apart is the fact that, unlike other video platform sites, uploading and creating video is so simple and easy anyone can join in even using just a smartphone. Make videos with musical overlays, fun effects, AR filters and much more with such an easy to use app.
If your target audience is between the ages of 16-24 this is the perfect site to experiment on with advertising and promote your business. Especially, if you are in the fashion and eCommerce area and looking to work with influencers.
2. Lasso
Lasso, which was very quietly released in 2018 is essentially Facebook’s version of TikTok allowing users to share and create short videos with fun filters and effects. Users are encouraged to log in with their Facebook or Instagram accounts and cross-post videos to these sites.
It’s a great idea, and you should definitely keep an eye on this upcoming site to see how it fairs against the social media giant that TikTok is developing into.
3. Vero
This alternative to Instagram boasts about being an advert-free site. It has learnt from Facebook’s year and promises no data mining and no algorithms as well! The site offers an alternative to the mainstream and we’re open to it. Although, as marketers advertising is off the table, it encourages you to create better content to get seen!
Users can gain back control by seeing each post and dividing content into four categories; close friends, friends, acquaintances and followers. See what you think of this anti-social media, social media site!
4. SteemIt
This block-chain based blogging site rewards users for creating content with its cryptocurrency, STEEM. This takes social media back to its core, content, as users upvote other content they believe deserves recognition.
Keep an eye out for Steemit and see how social media hopefully returns to content favoured posts in the new year!
5. Caffeine
The final social broadcasting site is Caffeine. This site is similar to Twitch in its live-streaming capabilities. Designed by ex-Apple designers this app focuses on gaming, entertainment and the creative arts to create live broadcasts for friends and followers. Your audience and viewers are able to interact with you in real-time with comments and emojis.
We think this could be big for Webinars and online teaching courses so look forward to seeing what 2020 brings for both the platform and the live-streaming community.
What do you think will be big in 2020? Let us know on social media!