Your next social media superstar may be right under your nose, already following and engaging with your brand! So, are you looking for micro-influencers in the right place?
When it comes to Micro-Influencers these can often be harder to find and use than bigger accounts. However, as we previously discussed, these smaller influencers could create better engagement and drive faster sales than bigger influencers. So, here’s our quick guide on how to find your next viral marketing, professional, micro-influencer!
1. Use Your Fans
2. Research Hashtag
3. Local Bloggers
Once you’ve found a micro-influencer you click with start creating effective campaigns with them. Micro-influencers are a great option for all businesses as their audience, although small, are very committed and trust their influencer to recommend only products they know they’d be interested in.