Our Social Media Predictions For 2020

It’s nearly the end of the year, and what a year it has been for social media! From the rise of TikTok to the removal of likes on Instagram we’ve had a year that would’ve been hard to predict. So, any guesses for what 2020 will bring? Here are the latest trends to look out […]

Is Your Brand Ready To Use Influencers?

So, by now we’ve established that Influencer marketing can work, but how can you optimize that campaign before you even get in contact with an influencer?

What Will 2020 Bring For LinkedIn?

When Microsoft first acquired LinkedIn back in 2016 we predicted big changes for the social media site. And, this is exactly what we’ve seen. This year the site has updated its ad targeting, given employers the opportunity to better locate candidates and individuals the chance to further their own careers. These changes have paid off, […]

What Will 2020 Bring For Twitter?

Twitter has seen some major changes this year that have caused a change in its perception as a social media app. But, what will 2020 bring and what should your brand post on the platform to ensure future success?   Twitter Today   Early in the year, Twitter changed how it would report on user […]

What Is A Macro Influencer?

The second tier of influencer is the Macro Influencer. This group has a larger but still niche audience and could help market your brand.

The Most Popular iOS Apps Of 2019!

This week Apple has released a list of the most downloaded apps of 2019, based on user activity over the last eleven months or so. Apple released separate lists for paid applications, games, and applications on iPads, however, the most important one is probably the overall listing for the most popular free applications. These are […]

Meet the Micro Influencers

Influencers can be divided into three main categories. Meet the first, Micro Influencers! Learn more about how they can help your brand.